Online television: Netflix is the one to watch

September 4, 2010

Good summary of recent developments in the Economist.

One outfit is steadily gaining ground. Netflix, which rents DVDs through the post, has been amassing subscribers: 15m so far. It is gradually moving into online distribution, and is becoming popular on connected TVs. It will be built into the new Apple TV. Netflix has a pot of money to spend on rights, and wants to acquire some content exclusively. Although it stayed quiet this week, it is the company to watch—and, if you are a television or film executive, to worry about.

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